Fort HealthCare is challenging the greater Jefferson County area to “Rock The Walk,” inviting people to track their physical activity on a weekly basis in order to be more mindful about their health and current level of physical activity and to challenge them to increase their level on a daily basis, while competing for great prizes along the way. Rock The Walk 2016 kicks off on Tuesday, September 27th and finishes on Tuesday, November 22nd. Sign-up opens on Tuesday, September 6th for all players. There is no cost to participate. Visit for more details and instructions on how to begin.

Upon sign-up, participants are asked to join one of the Rock The Walk teams organized by either their employer, or a local community agency, to compete in the challenge and compare progress across the teams. While the activity is organized by Fort HealthCare, other organizations are also participating. If not connected to an employer, players can assign themselves to one of the local Healthy Community Coalition teams.

Fort HealthCare shares a goal with area Healthy Community Coalitions to motivate all individuals to see how their health affects the overall population. Accomplishing long term goals in improving the population’s health and wellness will help make Jefferson County the healthiest community in Wisconsin.

Healthy Community Coalition membership includes representatives from local schools, churches, local government agencies, businesses, community organizations, and interested individuals. All are engaged in a concerted effort to reduce the obesity rate throughout the Jefferson County area, and improve the quality of life for residents overall.

Currently, there are seven Health Community Coalitions:

Experts recommend at least 150 minutes – that’s just over 20 minutes per day – of moderately intense physical activity each week. That’s the minimum amount of time that needs to be logged in the Rock The Walk online tool to stay in the challenge and compete for great prizes. The type of exercise does not matter, as long as it gets you moving and the heart pumping. No matter what one’s current fitness level is, anyone can participate doing something that is enjoyable to them – swimming, walking, paddling, biking, jogging, running, weight lifting, rowing, aerobics, gardening – the list goes on.

More information and instructions about how to participate in the challenge can be found at If using social media to share progress and positivity, players are invited to use the hashtag #HealthiestHereWeCome in their posts, and to tag @FortHealthCare, and/or their team name.

Fort HealthCare’s vision is to be the healthiest community in Wisconsin. As the leading healthcare provider in the region, it is determined that reaching members of the community with health and wellness messages and providing tools and resources to improve health and quality of life can positively affect change in the long term. The Fort HealthCare Community Health & Wellness department coordinates community education and health-related events and screenings for the Fort HealthCare service area, collaborating with other hospital and health departments, area clinics, corporations, faith communities, schools, occupational medicine, government and non-profit agencies, and other community organizations. For more information, visit