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Fort HealthCare Challenges Jefferson County Communities to ‘Rock the Walk’ 2021

Community Health
Friday, August 20, 2021

Fort HealthCare is challenging the greater Jefferson County area to “Rock the Walk” and to have “Awareness of your Health”, while tracking your physical activity on a weekly basis, to be more mindful about health and current level of physical activity and for the chance at great prizes along the way. Rock the Walk 2021 kicks off on Tuesday, September 28th and finishes on Tuesday, November 9th. Sign-up opens on September 7th for all players. There is no cost to participate. Visit for more details and instructions on how to begin.

Each year’s challenge focuses on a theme, and this year’s educational theme is “Awareness of your Health”. With the current pandemic and flu season approaching, it’s important for community members to be maintaining their health through various methods such as physical activity and eating a well-balanced diet, but to also have awareness with their health numbers and by having age-appropriate immunizations, tests and visits to their primary care provider. This educational information is presented weekly during the challenge through an online account which allows this challenge to be 100% digital and physically distanced. This online “Wellness Portal” has many other tools for participants, that are free, such as food and meal plans, exercise trackers, various strength and cardio training examples, recipes, blogs and more that can be utilized at any time.

Upon sign-up, participants are asked to join one of the Rock the Walk teams organized by either their employer, or a local community coalition, to compete in the challenge and compare progress across teams. While the activity is organized by Fort HealthCare, other organizations are also participating. If not connected to an employer, players can assign themselves to one of the local Healthy Community Coalition teams. More about these Coalitions is available at

Fort HealthCare shares a goal with area Healthy Community Coalitions to motivate all individuals to see how their health affects the overall population. Accomplishing long-term goals in improving the population’s health and wellness will help make Jefferson County the healthiest community in Wisconsin.

Experts recommend at least 150 minutes per week – that’s just over 20 minutes per day – of moderately intense physical activity. That’s the minimum amount of time that needs to be logged in the Rock the Walk online tool to stay in the challenge and compete for great prizes. The type of exercise does not matter, if it gets you moving and the heart pumping. No matter what one’s current fitness level is, anyone can participate doing something that is enjoyable to them – swimming, walking, paddling, biking, jogging, running, weightlifting, rowing, aerobics, gardening – the list goes on.

More information and instructions about how to participate in the challenge and how to sponsor as an organization can be found at If using social media to share progress and positivity, players are invited to use the hashtag #HealthiestHereWeCome in their posts and to tag @FortHealthCare, and/or their team coalition or organization.

Fort HealthCare’s vision is to be the healthiest community in Wisconsin. As the leading healthcare provider in the region, it is determined that reaching members of the community with health and wellness messages and providing tools and resources to improve health and quality of life can positively affect change in the long term. For more information, visit